When it came out in 1959, this was an expensive car, built on a Fiat 2100 chassis and engine (this one tuned by Abarth, of course). Given the high price, many people also preferred the more prestigious Alfa 2000 or 2600 Spider because Abarth was famous primarily because of little Fiats.
Source: classicvirus
Images: www.bernimotori.com; www.negri.it; classicvirus