top of page

1974 Hyundai Pony Coupé by ItalDesign

Born from the Hyundai Pony sedan floor, it will be the greatest source of inspiration for a production car designed to leave its mark: the "legendary" De Lorean DMC 12.


Pony Coupé is a successful experiment: very slim and extremely graphic surface treatment and the adoption of the bumpers painted in body color draw the Asso di Picche. The interior is probably the most successful of the early Italdesign's prototypes.


The dashboard is cylindrical, while the seats remind some container objects of industrial design than a car.


Pony Coupé comes as independent research, but on the eve of the Turin Motor Show, Hyundai management takes it seriously and asks to rename it as Hyundai Pony Coupé. Press releases are. However, Italdesign already left and carried a different name: Asso di Fiori. The confusion is further fed five years later when Italdesign presented a prototype called Asso di Fiori, and some Japanese journalists think it's a joke.


Source: Project: Pony Coupé - 1974 - Italdesign. https://www.italdesign.it/project/pony-coupe/

Images: ItalDesign; oldcar-korea.tistory.com



Explore by Year, Make or Designer
bottom of page